Gambia is a West African country that is slowly but surely experiencing a surge in its gambling industry. UK based iLottery provider LOT.TO recently announced that it has entered into an agreement with Lotto-Bi, which is the biggest lottery in Gambia and will now power the lottery network.
Access To Better Gaming
Gambling was banned in 2015 by the then President Yahya Jammeh. That ban has since been lifted and over 2 million Gambians are interested in what the lottery has to offer. Gambia has experienced strong economic growth during the last few years and in 2017 registered record economic growth.
There is money to spend in the gaming market but Gambians have had limited opportunity to do so. Gambians could not access popular jackpots and lottery games that some of the other countries have access to. Games like Powerball and Mega Millions which are popular in America have not been available. All that is set to change now as LOT.TO will provide a great set of choices that enable Gambians to enjoy some of the best lottery games in the world start from $0.21 per line and go all the way up to $1 billion in jackpot winnings.
LOT.TO is one of the most popular B2B lottery partners in the world and has an innovative platform that can be easily integrated with partner networks which enables them to improve their gaming portfolio and offer services across multiple platforms.
Lotto-Bi Set To Shake Things Up
In a statement, Joop Logger, Co-founder of Lotto-Bi said “Having initially launched with an in-house solution back in December 2017, we quickly realised that we needed an advanced online lottery platform to meet demand and fulfil the potential of the business, which is why we chose LOT.TO. Our teams have worked closely together, creating a suite of games that are tailored to the Gambian market, offering the choice of cash sales via our agent network, or online play.”
Apart from lottery sales, Lotto-Bi also offers Daily Fantasy Sports (DFS) and a special 5/90 game. The company has plans to expand operations into 10 West African countries which include Senegal and Guinea Bissau.