NetEnt Raises Hell with New Gordon Ramsay Themed Slot
Gordon Ramsay is one of the world’s most lauded chefs, well-known both for his culinary expertise and award-winning restaurants, as well as his reality TV show, Hell’s Kitchen. Tapping into the popularity of the Ramsay brand, the online casino software group, NetEnt has launched a new slot game.
The five reel, 3-row Hell’s Kitchen slot is brilliantly realistic, mirroring the energy and emotions of a show that is heading into its 20th season. Don’t forget to duck when the kitchen appliances go flying across the reels!
If you’ve ever seen Gordon Ramsay in action, you’ll know that his stares have the ability to freeze hell over. Three of Ramsay’s famous stares feature in NetEnt’s new slot in the form of scatter symbols and their job is to activate Team Challenge Free Spins. Head to one of two play areas in true Hell’s Kitchen-style cooking competition, and choose to join the Red or the Blue team. If your team wins, you’ll gain entrance into the Gordon’s Bonus Game. See the rewards roll in thanks to multipliers and random prizes of up to 5 x your bet.
“The new slot was created by NetEnt after it signed a deal with Global Merchandising Services, the company that acts as Ramsay’s licensing agent. Jens Drinkwater, licensing manager of the agency said “NetEnt’s reputation as a leader in creating branded entertainment products was a determining factor in working with them for the Gordon Ramsay Hell’s Kitchen video slot. We are proud of the game and are sure fans of the show will love it.”
Also commenting was chief product manager of Evolution Gaming, parent company for NetEnt. Todd Haushalter said: “This is a genuinely fun game that is rich with bonus features that are not found in any other slot. We pride ourselves on bringing new playing mechanics to the industry. The team did an amazing job with this game and they did a brilliant job capturing the essence of Chef Ramsay and Hell’s Kitchen. I am sure players are going to love it.”